Working with a Google Premier Partner Has It's Benefits
Unparalleled Expertise - Working with a Premier Partner means you are working with someone who has passed AdWords certifications which demonstrates their knowledge. Google requires certification exams yearly to ensure partners meet the continued high standards for account management and best practices. Simply put, as a Google Premier Partner you can be sure that you're getting the most up-to-date practices, and you will only get Google approved white hat strategies.
Invite Only Beta Technology - Get a head start on your competition with access to new beta campaign options. Google is constantly developing advanced technology to get accelerated performance from your advertising dollars. Premier Partners typically get early access to these beta campaigns and by working with them, you can get an invite.
Priority Support - Because Partners manage accounts with a large ad spend, they are assigned an Google Agency Team that is usually just a phone call away. This comes in really handy in the event of issues, or for quick campaign help. It could take days to hear back from Google typically, but working with a Premier partner, their Google assigned Agency Team would be quick to respond – which save loads of time and money.
Be Assured Of High Level Service - Working with a Premier Partner assures you that you will get high level service and satisfaction. Google requires it's partners to maintain a very high customer satisfaction level and these partners need to maintain it or they could lose their partner status.
Special Campaign Setups - Many times there are settings that can't be accessed from the interface that the Google rep can tweak on the back end. Campaigns such as browser specific targeting, OS specific targeting and more can be set up and launched as long as the advertiser meets a minimum spend limit on the campaign, which varies based on historical CPA.
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